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Introduction to SEO

Posted by on May 18, 2013


What is SEO?

SEO is the abbreviation of Search Engine Optimization and it is a process to bring relevant visitors to your site by following the rules and regulations of search engines. The traffic which comes through SEO is unpaid, it is known as natural traffic or organic traffic.

Whenever you enter a question in a search engine and hit ?enter? you get a list of web results that contain that query term. Users normally tend to visit internet sites that are at the top of this kind of list as they understand those to be more relevant to the query. If you?ve ever wondered why many of these websites rank better than the others then you need to know that it is because of a powerful web marketing technique called???Search Engine Optimization (SEO).

SEO is a method which helps search engines locate and rank your website higher than the millions of other sites in response to a search query. Search engine optimization thus helps you acquire traffic from search engines.

This SEO tutorial covers all the necessary information you need to know about Search Engine Optimization ? what is it, how does it work and differences in the ranking criteria of major search engines.

How Search Engines Work

The first basic reality you need to know to learn Search engine optimization is that search engines usually are not humans. While this might be obvious for everybody, the actual differences between how humans and search engines view web pages are not same. Unlike humans, engines like google are text-driven. Although technology advances rapidly, search engines are far from smart creatures that can notice the beauty of a cool design or enjoy the seems and movement in movies. Instead, search engines like google crawl the Web, looking at particular site products (mainly text) to obtain an idea what a website is about. This short explanation is not the many precise because as we will see next, search engines carry out several activities to be able to deliver search results : crawling, indexing, processing, calculating relevancy, as well as retrieving.

First, search engines crawl the Web to see what is there. This task is performed by a piece of software, called a crawler or a spider (or Googlebot, as is the case with Google). Spiders follow links from one page to another and index everything they find on their way. Having in mind the number of pages on the Web (over 20 billion), it is impossible for a spider to visit a site daily just to see if a new page has appeared or if an existing page has been modified, sometimes crawlers may not end up visiting your site for a month or two.

What you can do is to check what a crawler sees from your site. As already mentioned, crawlers are not humans and they do not see images, Flash movies, JavaScript, frames, password-protected pages and directories, so if you have tons of these on your site, you?d better run the Spider Simulator below to see if these goodies are viewable by the spider. If they are not viewable, they will not be spidered, not indexed, not processed, etc. ? in a word they will be non-existent for search engines.

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How to subscribe IMAP email folders in outlook 2010

Posted by on May 13, 2013

Hello, if you use an IMAP connection with Outlook 2010 and you’ve created additional folders outside of Outlook, you may have trouble seeing these new folders. In order to view your new folders in Outlook, you will want to subscribe to those folders. In this tutorial, we’ll walk you through the process of subscribing to an email folder in Outlook 2010.

Please go through the following steps,

  1. Start by opening Outlook 2010 on your computer.
  2. In the navigation pane, right click the email account (e.g. you@yourdomain.com).
  3. In the right click menu, choose IMAP Folders.
  4. In the IMAP Folders pop-up window, click the Query button.
  5. In the list of folders that appears, choose the folder you want to subscribe to and click the Subscribe button. (If you have more than one folder you want to subscribe to; hold down the Ctrl key on your keyboard, click each folder, and then click the Subscribe button).

If you have any trouble viewing all of your IMAP folders, you can update the list in Outlook:

  1. Right click the email account
  2. Choose Update Folder List.
  3. Repeat steps 1-5 in the section above to subscribe to any folders as needed.

Your newly subscribed folders should now be visible under your email account in Outlook 2010.

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Optimize wordpress for your server

Posted by on December 4, 2012

 

Today I m going to talk about very popular blogging platform or content management system behavior towards the server, which happens behind the scene.

Very often people can see their hosting account get suspended because of excessive resource usage. Truly its a moment of panicking when you see a suspension message is hanging on your own site where people come to see and become disappointed. So to prevent this kind of harassment you should take precautionary measures to minimize your server load by tweaking into your content management system platform.

WordPress and server usage:

Why very simple and sleek blogging platform like WordPress consume excessive resource! How you can reduce or less your server resources by tweaking in WordPress! Well, today, I may cover only WordPress but I will be trying to release another article for you to help.

If you use WordPress than you can find WordPress is great software because of its ease of use, it does have a history of using excessive server resources (such as memory and/or CPU time) at times. This is not always the fault of WordPress directly, but instead it could be the result of either:

  1. A coded plugin
  2. Custom theme sometimes with too much unnecessary features

With so many lines of code in WordPress and custom user code written in plugins and custom themes, pinpointing directly where the excessive server resource usage is occurring is a difficult task. To solve these multidimensional problems, we can approach one by one.

#1. Stick with the latest updates:

Days passed, new bugs come up and developers jump on it to fix and they release updates. So it is better to be updated on your WordPress platform, plugins and themes regularly. Because it is seen that most recent versions have the latest optimization that can prevent you from your WordPress website being hacked or suspended for excessive resources.

#2. Budget the functions you need for your theme:

Statistic shows that most of the people choose WordPress theme/template by only seeing its design and outlook. Yes, outlook is a vital point on choosing your preferred WordPress theme but very often these themes come up with so much garbage functionality that makes the site load slowly and give pressure to the server CPU. So before making your best WordPress template selection, you should budget the function you want along with the look you dream. It better to avoid team Avengers when Hulk is fair enough.

#3. Choose the best coded plugin for your wordpress website:

If you are not rich enough to play with server memory than you may try to avoid using these plugins as to perform the task these offer, consumes a lot of memory of server.

List of WordPress plugins use excessive server CPU/Memory usage:

Broken Link Checker Pounds the server with HTTP requests.

Dynamic Related Posts Almost all Related Posts plugins suffer from the same fundamental problems regarding MySQL, indexing, and search making most very database intensive.

WP Smushit Relies on Yahoo services and memory mapping… When Yahoo fails or memory mapping is exceeded, the plugin fails and brings down sites with it.

MyReviewPlugin (MyRP) SLAMS the database with writes at orders of magnitude.

LinkMan? Related to MyRP.

SEO Auto Links & Related Posts? Creates large and inefficient queries which load down the database

Fuzzy SEO Booster Thrashes MySQL

WP PostViews? inefficiently writes to the database on every page load. Try something like Automatic stats or Google Analytic to track traffic in a scalable manner.

Tweet Blender

Similar Posts- Does FULL TEXT indexes on MySQL which does not scale.

Contextual Related Posts- Does FULL TEXT indexes on MySQL which does not scale.

List is collected from WP Engine and I have removed some from the list because those are vital for SEO of WordPress and enhancing functionality.

#4. Install WP Super Cache/W3 Total Cache/Memcahced WordPress plugin:

Though sometimes these plugin works in a different way but their purpose is all the same and that is reducing server load. These reduce a site server load by creating static html versions of pages as they are requested, which are then served the next time anyone hits the page. This means none of the php scripts or database calls are executed the second time around, so the server has to do a lot less work per page view, as it is not calling the database over and over again and need not to wait for database to respond. It also has the benefit that cached pages are served quicker, and thus provides a better user experience and speed in surfing the site. In order to know how memcahced works and the installation process please visit Memcached and WordPress.

We always face the best in everyday. So, these four steps may make a very good and exemplary change on your WordPress and server and may save you from spending more bucks on buying a VPS but you should look always for the updated tips and tweaks available online.

Hoping to hit back to you with a similar article for a different platform soon. Originally posted on SuperInception.com

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Configure your WordPress website with High-performance, distributed object caching system : Memcache

Posted by on November 12, 2012

WordPress is a great piece of blogging / CMS software. If your running a WordPress site and your having growing pains, you can combine the two to handle increased traffic and, more than likely, get pages to load faster for everyone.

WordPress has built-in support for extensible caching, but by default, it only valid for one session. While this helps speed up page loads / reduce server load for individual users, caching the objects in a non-session-exclusive (persistent) cache has much more potential for performance improvements and generally scales better. (You can read more about built-in WP_Cache mechanisms here: http://codex.wordpress.org/Function_Reference/WP_Cache)
We recommend and have successfully implemented the WordPress plugin Memcached object cache (http://wordpress.org/extend/plugins/memcached/), which is trivial to install / configure. By default, XeonBD’s all shared servers are running a single memcached server on the same server that PHP is running on (i.e. 127.0.0.1 or local host). It also having the port 11211, which is the “standard” memcached port.

memcached actually installed, running and accepting connections on whatever you configure Memcached object cache to use (127.0.0.1:11211 is again, the default).

Installing the actual adapter that lets WP_Cache use memcached is just a matter of putting the object-cache.php into your wp-content directory. If your set up using the defaults, it should just start working immediately. This, in combination with the fantastic WP-Super Cache-Plus plugin (http://wpscp.trac.armadillo.homeip.net/) will allow your site to handle much more traffic than would otherwise be possible.

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Guardian Backup by XeonBD

Posted by on November 21, 2011

We are very glad to introduce our latest backup service which have been LIVE for you already. In the following para you will be shortly briefed about our Guardian backup solution.

Guardian backup is a fully managed robust backup solution that provides continuous data protection and off-site disaster recovery for your own hosting. Guardian backup uses replication and synchronization, with point-in-time snap shots, to provide up to the minute data protection of your complete server configuration. Guardian directly reads your hard disk volumes at the sector level, bypassing the file system for the ultimate in performance and recovery. Our disk sector synchronization is performed while the server is online and causes no interruption to I/O requests, even on a busy hour. By reading the disk at the lowest possible level, Guardian captures incremental recovery images containing your files and all the required information for complete disaster recovery.

Guardian Backup Features

  • Continuous Backups During normal host operation, the Guardian agent keeps a journal of disk changes. Incremental backups know what sectors on the disk have changed before the backup operation even starts. Guardian’s method is less resource intensive than tradition file-by-file or block-by-block backup methods.
  • Incremental Snapshots Our technology provides consistent point-in-time system-wide backup images.
  • Bare-Metal Disaster Recovery Restore servers directly from disk-based backup. Unlike traditional backup software, there is NO need to first partition your drive and install the operating system. Bare-Metal-Recovery greatly increases the speed of complete system recovery from a catastrophic failure.
  • High Performance, Low System Impact Sector based backups increase throughput and reduce overhead. Servers can be fully operational with minimal performance impact during backups. Backups can usually be performed at anytime, even on busy hour.

For your more clarification like to include that at a point each day a full backup is taken, that backup is updated each hour after that until the same time the next day, at which point it is archived as the final daily backup for that day, there are seven days retained. The daily service also includes 4 weekly backups and 3 monthly backups being archived. So if you want to restore your site in a previous point to recover any disaster you can submit a ticket to us. Currently Guardian backup only supporting all the Linux shared hosting account.

If you still have any confusion regarding this service please open a ticket from your client area under sales department and our representative will get back to you to meet your thirst.

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XeonBD’s Softaculous

Posted by on October 1, 2010

XeonBD’s Softaculous auto-installer offers you the ability to quickly and easily install over 140 different web applications. You can choose from an expansive selection of software for Blogging, Mailing lists, E-Commerce, Wikis, Image Galleries, Project Management, Music and Video Management, and much more.

Blogging Software:

Blogs and Micro Blogs are sites that are formatted similar to a journal. They may have a topic that they focus on, like cars or technology, and can be used by both businesses and people. The best blogs are active and have new content added often.

A sample of the available blog and micro blog software:

WordPress
WordPress MU (MultiUser)
Dotclear		 Serendipity
Open Blog
StatusNet

Portals/CMS:

Portals and Content Management Systems (CMSs) help you easily manage the content of your website without having to build the entire framework. You start with a base structure already, and build on top of that, allowing you to create and customize a beautiful website more quickly.

A sample of the available Portal/CMS software:

Dolphin
Drupal
Zikula		 Geeklog
Joomla
Concrete5

Forums:

A forum is a communication and interaction based site built on visitor and user generated content where users can interact with you and each other.

A sample of the available forum software:

Advanced Electron Forums
MyBB		 Simple Machines Forum
phpBB

Image Galleries:
Image gallery software is designed as a simple way for you to share photos or images while maintaining complete control over the content and its legal rights.

A sample of the available gallery software:

TinyWebGallery
Piwigo		 Gallery
ZenPhoto

Wikis:
A wiki is traditionally thought of as a universally editable knowledge sharing website designed with the idea that many heads are better than one. Security settings within the software will allow you to set who can edit what data.

A sample of the available wiki software:

MediaWiki
DokuWiki		 TikiWiki

Ad Management:
The ad management software in this list allow you to easily create and maintain a site for sharing classified ads. Use this software to allow your users to communicate their interest in a product, or sell their property or product.

A list of the available ad management software:

NoahClassifieds
Kamads		 OpenX
PHPads

eCommerce:
eCommerce software is meant to help you quickly and easily create and manage a site that allows you to sell products to people that visit your site. Hassle-free one click installations allow for you to start making money sooner.

A sample of the available eCommerce software:

OpenCart
Magento
osCommerce		 PrestaShop
WHMCS
Zen Cart

Calendars:
Calendars are a good way to share important information about your business, upcoming events within your company, and product update or launch dates. These calendars are simple to use and come with an easy to navigate administration interface.

A list of the available calendar software:

WebCalendar
phpScheduleIt		 phpicalendar

Gaming:
Add entertainment to your site and keep visitors on your site for longer by installing and adding these one-click install games to your website.

A sample of the available games software:

BlackNova Traders
Shadows Rising		 Multiplayer Checkers

Mail and Mailing lists:
Email is one of the most common and popular ways to mass communicate information. Using a mailing list software you can allow your customers to sign up for alerts about product changes, sales, and advancements for your company.

A sample of the available mail related software:

phpList
SquirrelMail		 poMMo
ccMail

Polls and Surveys:
Customer and visitor feedback can be absolutely essential to your website’s success. Engaging your visitors will make them remember your site, and come back for more. Use any of the software below to add polling and surveying to your site.

A sample of the available poll and survey software:

LimeSurvey
LittlePoll
Piwik		 phpESP
Advanced Poll

Project Management:
No matter how big or small the project, or how many people involved, keeping track of the many moving parts will increase your productivity and keep your company delivering. The one-click installation of any of the software below means you start producing sooner.

A sample of the available project management software:

SugarCRM
Mantis Bug Tracker		 ProjectPier
dotProject

Guest Books:
Allow your visitors to let you know what they think about your site in their own words by installing a guestbook software. The feedback you get could mean a huge difference in growing your traffic.

A sample of the available guest book software:

Lazarus
Advanced Guestbook		 phpBook

Customer Support:
If you offer any kind of service, offering support to your customers is a must. Using a help desk system like any of the ones below can offer a streamlined and logical alternative to simple email support.

A sample of the available customer support software:

Help Center Live
osTicket		 HESK
Open Web Messenger

Music/Video:
Keeping your content fresh and engaging is essential to attracting to clients. Include professional quality audio and video media on your site with ease using any of the software below.

A sample of the available music and video management software:

kPlaylist
ClipBucket		 Podcast Generator
VidiScript

JavaScript Libraries:

Softaculous also allows you to install many different JavaScript libraries with ease.  Below are a few of the scripts that Softaculous offers.

script.aculo.us
script.aculo.us provides you with easy-to-use, cross-browser user interface JavaScript libraries to make your web sites and web applications fly. script.aculo.us is a set of JavaScript libraries to enhance the user interface of web sites. It provides an visual effects engine, a drag and drop library (including sortable lists), a couple of controls (Ajax-based autocompletion, in-place editing, sliders) and more.

jQuery
jQuery is a fast and concise JavaScript Library that simplifies HTML document traversing, event handling, animating, and Ajax interactions for rapid web development.

Ext JS
Ext JS is a JavaScript platform that helps you build sustainable applications, and is best for rapid development of cross-browser web apps.

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Softaculous Service in cPanel | Best Script Installer

Posted by on October 1, 2010

Hi all,

Wish you a proper business day and prosperity in every sphere of your life from all xeoners.

Today we are very happy to announce that a new auto script installer service named Softaculous is now available in our cpanel. Now script auto installation service is 2x time faster and it is much more well featured, organized and powerful. You can install 148 scripts and still more in the making in just one step!

More likeable in the service is all the scripts are organized in different categories so that you can find your precise script very easily and that is some clicks away to get ready to perform. These scripts cover most of the uses you could ever have. Moreover it is having the best ratings on the basis of its features and user experience in the business of auto installation script.

Find the new Softaculous service in your cPanel under Software/Services section and enjoy the hot release of XeonBD.

Meanwhile if you find any difficulty or troubleshoot in the service don’t forget to open support ticket from your clients area explaining the problem.

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Upload large MySql file to phpMyAdmin

Posted by on September 21, 2010

Hello friends,
Today I am going to give you an useful tutorial on uploading big database to phpmyadmin. Many times you have seen this error message at the time of loading database, “Got a packet bigger than ‘max_allowed_packet’ bytes”. It means you are not allowed to upload big database pack to phpmyadmin.

As a website owner or blogger you may want to import your MySQL dump from one server to another server database, but what you do if it exceeds the limit offered by phpMyAdmin. By default phpMyAdmin provides the upload limit specified in the php.ini file. You can increase this upload limit size by editing the php.ini file if you have access to it, generally if you are in a shared hosting you won’t be able to edit this file because it will affect all the accounts on that server and XeonBD won’t allow this. If you have shell access to your account you can import easily, see below for how to import using SSH.

Using BigDump.php (Recommended):
BigDump is a script written by Alexey Ozerov for importing large mysql dumps. It’s a staggered MySQL dump importer, meaning the script executes only small part of the huge dump and restarts itself, the next session starts where the last was stopped. This process continues until it imports the whole database dump.

Download BigDump from here, http://www.ozerov.de/bigdump.zip

Steps:

1.Adjust the database configuration in this file
2. Drop the old tables on the target database if your dump doesn’t contain “DROP TABLE”
3. Create the working directory (e.g. dump) on your web-server
4. Upload bigdump.php and your dump files (.sql, .gz) via FTP to the working directory
5. Run the bigdump.php from your browser via URL like http://www.yourdomain.com/dump/bigdump.php
6. BigDump can start the next import session automatically if you enable the JavaScript
7. Wait for the script to finish, do not close the browser window
8. IMPORTANT: Remove bigdump.php and your dump files from the web-server

If you have completed the steps successfully you are done.

Using SSH:
Shared hosting account does not have shell access. If you have shell access you can use the following commands to dump your mysql database.
mysql -u [user] -p [password] -h [hostname] [databasename] <[file.sql]

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Custom PHP configuration using php.ini

Posted by on August 24, 2010

We don’t allow php.ini access from shared hosting/reseller hosting servers. You can enable or disable various php.ini functions from .htaccess of your account, you can also enable/disable safe mode, register globals, sessions and many other functions from .htaccess.

We have a couple of shared web hosting servers running PHPSuExec reserved for clients who need access to edit php.ini file. Clients whose accounts are setup on one of these servers can create a custom file named “php.ini” and put whatever configuration settings you need to change in it, in the usual php.ini form.

If any one need php.ini access for some other reason then you can also consider our VPS Hosting plans or Managed Web Hosting Plan as you will get full root access on your VPS/Managed Web Hosting Plan along with a dedicated hosting environment to work with.

For Shared/Reseller Hosting account holder:

You may also want to make other changes to allow larger file uploads through php scripts, to set your own sessions directory for better security, to set a temp upload directory, or to change any number of other settings.

You can check your current php settings using the phpinfo() function. Make a .php file that has this one line:

<?php
phpinfo()
?>

If you want to use a custom php.ini file, there are two things to remember:

  1. Placement of the custom php.ini file is important. If you want to have the php.ini file work for just one directory (say for testing), then place it in that directory. If you want the custom php.ini file to work for the entire site, then add this line to your .htaccess file in your public_html directory: SuPHP_ConfigPath /home/username/directory/

    You can place this file anywhere you wish, even above the public_html directory so it is not web accessible.
  2. You will want to make the changes to the XeonBD already customized version of the php.ini file (XeonBD’s default php.ini file).

    Do not     make a custom php.ini file with only the values you want to change or you will lose all the XeonBD’s default modifications.

Note: you can find the location of the default php.ini file on your server (to put in the script) by using the phpinfo() function (discussed above).

XeonBD does not make frequent changes to the standard php.ini file, but you still may want to repeat the process once in a while. You could set the scripts to run via cron every night, then you would know you always have the latest revisions.

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What is Bandwidth and Data Transfer

Posted by on July 14, 2010

Too often we talk about bandwidth and data transfer in the same breath but truth be known they are different although very closely related. Bandwidth is how much data can be transferred at a time and data transfer is how much data is being transferred.

Think of it this way. If bandwidth were a bridge, then the bigger the bridge is the more vehicles can pass through it. While data transfer is the number of vehicles allowed on the bridge in say a month. In essence, data transfer is the consumption of bandwidth.

How It Usually Affects Your Site

In basic term the less bandwidth you have, the slower your site takes to load regardless of the visitor’s connection type. If you have more visitors, some of them will have to wait their turn. The least data transfer you have, the more often you’ll find your site unavailable because you’re reached the maximum allowed until a new month rolls by or you upgrade your account.

That is why we provide additional bandwidth package to lessen the hassle of our client and make sure their sites are running okay by providing them bandwidth as addon if a month yet not finished.

To see the unlimited or additional bandwidth feature just browse any of our hosting packages page and you can see an anchor link named Need Unlimited?; from which you can see the detail.

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